T Magazine: My Town | A Retailer and Vintner Recalls Her Bohemian Hamptons Upbringing

Written By Unknown on Kamis, 19 Juni 2014 | 17.35

Joey Wölffer, 32, the founder of the mobile shopping truck the Styleliner and co-owner of Wölffer Estate Vineyard, recalls the Hamptons of her childhood as a very different place: "miles and miles of potato fields" and "a low-key vibe inspired by artists, poets and writers."

When she was 9, Wölffer's parents took her out of an Upper East Side private school and moved full-time to the 175-acre Sagaponack farm where they kept horses, a donkey named Jeffrey and a goat named Bill. "There were just a few mansions and the beaches were filled with beach shacks," she recalls. "I remember a lunch where Bianca Jagger and Peggy Siegal came in their riding clothes, and Lee Radziwill showed up, chic as can be. It was very carefree and very Bohemian. People didn't go to clubs – they had fun dinners that turned into dance parties." After school, Wölffer would tend to her horses and ride them around open land that has since been developed. Afternoons spent hunting for potato bugs turned over to grape picking in 1992, when her father started the winery and began producing what would become a Hamptons staple: Wölffer Rosé.

Last year, Wölffer and her brother Marc took over the business, and now, when she's not traveling the world hunting for accessories to stock her mobile boutique, she lives in Sag Harbor with her husband Max Rohn. Here, the true Hamptons local shares some of her favorite hometown highlights, from farm stands to restaurants, and tips and resources for tracking down the area's best antiques.

Pike Farms stand on Sagg Main Road: Peak produce
"We've always gone there. We love supporting the local community. It has the best produce and really nice owners, Jim and Jennifer Pike. It has been there since 1983. I get excited about their white peaches! They are so delicious. I mix them with blueberries, some orange juice and our 2013 rosé table wine for dessert. I always get the sunflowers too."
82 Sagg Main Street, Sagaponack, pikefarms.com

Lazypoint Variety Store: Best beachwear
"I adore her stuff. The owner Claudja Bicalho is a local girl, and a lot of these local stores are being pushed out. I love her bathing suits and I have this incredible romper that I wear to the beach and everywhere. I also love buying vintage Tracy Feith from her."
303 Main Street, Amagansett, (631) 604-2870

The Antique Shop in Bridgehampton: Cute collectibles
"They've got beautiful things — all kinds of jewelry, textiles, furniture and textiles."
2466 Main Street, Bridgehampton, (631) 537-3838

Black Swan Antiques: Vintage finds
"I come to Black Swan to shop and for ideas. Recently I scored these two repurposed vegetable crates that are now killer bedside tables and two fun mid-century modern lamps."
Showroom at 26 Main Street, Sag Harbor, blackswansouthampton.com

27east.com: The guide to yard and estate sales
"The best thing about the Hamptons is incredible yard sales and estate sales. I like to hunt myself. For local yard sales, this site has free classified ads. Also, in Sag Harbor, there are signs up on most of the telephone posts!"
27east.com

BookHampton: A local shop for good reads
"This is one of my favorite places to go. I look at everything. I'm going next week and buying books for the winery from them. I never want to see the end of local bookstores."
41 Main Street; East Hampton, (631) 324 4939, bookhampton.com

Sylvester General Store in Sag Harbor: The coffee spot
"It has the best coffee. The 'Dreamy' coffee is my favorite! I have a sweet tooth so I like it with low-fat milk and way too much brown sugar. I like Jack's in Amagansett but it's such a scene. I don't want a scene to get my coffee."
103 Main Street, Sag Harbor, (631) 725-5012, sylvesterandco.com

Tutto Il Giorno: A linguine destination — plus some other good eats
"Gabby Karan and her husband are fantastic and they are able to maintain a low-key vibe while still running the best restaurant in the Hamptons. I am totally obsessed with their linguine con vongole. I keep going back. I also dig a burger at LT Burger in Sag. Crow's Nest in Montauk is another favorite of mine. The kale salad and the fish are so good and so fresh. I have known Tora and Jeff at Sen for years. You always get fresh, delicious food and great service. They are also open year-round."
Tutto Il Giorno: 5 Bay Street, Sag Harbor, tuttoilgiorno.com. LT Burger: 62 Main Street, Sag Harbor, ltburger.com. The Crow's Nest: 4 Old West Lake Dr, Montauk, (631) 668-2077, crowsnestmtk.com.
Sen: 23 Main Street, Sag Harbor, (631) 725-1774, senrestaurant.com.


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