In Transit Blog: In Mecca, a Hotel Boom

Written By Unknown on Sabtu, 07 September 2013 | 17.35

Travelers will have two new well-known brands to choose from when they visit Mecca, also known as Makkah.

Best Western International opened its first property in the Saudi Arabian holy city last month, a move the company said aimed to meet the increased need during the city's two annual pilgrimages, the Hajj and Umrah, which attract millions of people each year.

"Tourism in Saudi Arabia is booming. Religious and pilgrimage travel is one of the fastest-growing sectors of the industry, and Makkah is at its heart," said Glenn de Souza, Best Western's vice president of international operations for Asia and the Middle East.

The 152-room Best Western Plus Bakkah Awan Hotel features a restaurant, coffee shop, kid's club and business center, and a shuttle bus service offering transfers to the Holy Mosque. Guest rooms come equipped with modern amenities like cable television, coffee- and tea-making facilities, safes and refrigerators. Free Internet is available throughout the property.

The hotel's opening marks the latest phase in the brand's rapid expansion in the Middle East that began in 2012. By the end of 2015, it will be operating 22 properties in eight Middle Eastern countries, including a second property in Mecca, a 1,200-room Best Western Premier hotel.

Plans to build the world's largest Holiday Inn were announced in late August by the InterContinental Hotels Group, Holiday Inn's parent company, and the Makkah Real Estate Company.

The 1,238-room Holiday Inn Makkah, scheduled to open in 2016, will be located along the pilgrimage route in Al Aziziyah area near the city's business center. The hotel will be built in two towers and have three food and beverage outlets, a ballroom, a health club and a pool.


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